Campaign: mission.so1.io as conversion surface
What it is
A branded landing page at mission.so1.io — the operational core of the SO1 platform. Visitors arriving at the backend domain now see a polished Martian-themed page that explains what Mission Control does and funnels them to the Rover console.Key messaging
- Hero: “Mission Control.” — with the iron oxide accent dot that signals the SO1 brand
- Positioning: “The operational core. Architecture decisions, agent deployment, runbooks for when things go sideways at 3am.”
- Six capability cards: Pathfinder (Catalog), Potato Farm (Workflows), Sol Counter (Jobs), EVA Team (Agents), Comm Relay (MCP), Logbook (Content)
- Brand pillars: Sealed Systems, Redundant by Design, Autonomous Operation, Pioneer-Grade
CTAs
- Primary: “Enter the Rover” → rover.so1.io (product signup/login)
- Secondary: “Read the Field Manual” → atlas.devarno.cloud (documentation)
Visual identity
Full SO1 Martian habitat theme: night sky background (#0A0E27), electric blue infrastructure (#3B82F6), regolith dust accents (#D2B48C), iron oxide life indicators (#CD5C5C). Visor glass-morphism cards, dust particle animations, telemetry bar with CRT flicker effect. Fonts: Inter + JetBrains Mono.Domain strategy
| Domain | Purpose | Status |
|---|---|---|
| so1.io | Main landing / first contact | Live |
| mission.so1.io | Backend / operational core | Now live |
| rover.so1.io | Console / product | Live |